Business Model Canvas

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Key Partners

  • Who are our key partners?
  • Who are our key suppliers?
  • Which key activities do partners perform?

Key Activities

  • Which key activities do our value propositions require?
  • Our distribution channels?
  • Customer relationships?
  • Revenue streams?

Value Propositions

  • What value do we deliver to the customer?
  • Which customer problems are we solving?
  • Which bundles of products and services are we offering to each customer segment?

Customer Relationships

  • What type of relationship does each of our customer segments expect us to establish and maintain?
  • Which ones have we established?

Customer Segments

  • For whom are we creating value?
  • Who are our most important customers?

Key Resources

  • Which key resources do our value propositions require?
  • Our distribution channels?
  • Customer relationships?
  • Revenue streams?

Channels

  • Through which channels do our customer segments want to be reached?
  • How are our channels integrated?
  • How are they integrated with customer routines?

Cost Structure

  • What are the most important costs inherent in our business model?
  • Which key resources are most expensive?
  • Which key activities are most expensive?

Revenue Streams

  • For what value are our customers truly willing to pay?
  • How would they prefer to pay?
  • What is the revenue structure?